Friday, 18 May 2018

Marimekko Spring / Summer 2018 Fashion Show

Marimekko s/s 2018

So, today I grabbed my camera and went to see the Marimekko spring / summer fashion show in Esplanade park. If you follow me on Instagram, you may have seen the (very) short video I posted already, but I decided to post a selection of photos here, too.

The annual open-air show is open to public and free of charge and focuses on the collection currently in stores. It's hugely popular, and was also broadcast live on Marimekko website.

Marimekko summer 2018
Marimekko dresses summer 2018

The show always has a theme, and this year it was equality, to celebrate the 50th anniversary of  'Tasaraita' (= even stripe) print, created by Annika Rimala in 1968 to go along with the company's unisex clothing line.

The current collection features both horizontal and vertical stripes, in a variety of fabrics:

Marimekko stripes
Marimekko raita
Maxi dress
Marimekko tasaraita

Naturally,  there were other prints, too, both brand new and revamped classics: 

Marimekko summer
Marimekko poppy
Marimekko lokki

I hope you enjoyed my selection. 

Have a great weekend!

Tiina

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10 comments

  1. I like this brand. Very good to see so much diversity in their models.
    Greetje

    ReplyDelete
    Replies
    1. This time some of the models are 'regular people' or non-models: celebrities. Influencers etc.

      Delete
  2. great picks! I would so wear the shirt dresses and the print mix looks!

    ReplyDelete

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